Marketing and IT Manager at TonyFix Auto Centre, leading the company’s digital transformation and strategic brand development. He drives the integration of technology and business strategy to improve operational efficiency, customer engagement, and market growth.
Marketing and IT Manager at TonyFix Auto Centre, leading the company’s digital transformation and strategic brand development. He drives the integration of technology and business strategy to improve operational efficiency, customer engagement, and market growth. He oversees the implementation of core enterprise systems, including CRM development, workflow automation, and digital platforms that streamline workshop operations, inventory management, and customer experience. His focus is on scalable systems, data-driven performance, and continuous optimisation. On the marketing side, Isaac directs brand positioning and digital acquisition strategies that strengthen TonyFix’s presence within Ghana’s automotive sector. By combining technical expertise with strategic leadership, he supports the company’s mission to become a leading, technology-enabled auto service brand in the region.
